Privacy policy.
Effective Date: 09/07/2025
Last Updated: 09/07/2025
Threadline Labs ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains what personal data we collect, how we use it, and your rights under applicable privacy laws including the EU General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA)
1. Information We Collect
When you use Cherish, we may collect the following types of data:
a. Personal Information
Name and email address (if you sign up or log in)
Profile information you choose to share
b. Activity & Usage Data
Check-ins, friend streaks, timestamps
Notification preferences
In-app actions (e.g., completed check-ins, reminders)
c. Device & Technical Data
Device type, OS, app version
IP address (may be anonymized)
Crash reports and diagnostics
2. How We Use Your Information
We use your data to:
Provide core functionality (friend tracking, check-in reminders, analytics)
Improve app performance and user experience
Send optional nudges and reminders
Comply with legal obligations
We do not sell your personal information to any third parties.
3. Legal Bases for Processing (GDPR)
If you’re in the European Economic Area (EEA), our legal basis for collecting and using personal data depends on the type of information and context:
Consent – For reminders and non-essential notifications
Contract – To provide core services you've requested
Legitimate interests – For analytics and service improvement
Legal obligation – To comply with applicable laws
4. Your Rights
Under GDPR (EU/EEA residents), you have the right to:
Access, correct, or delete your personal data
Withdraw consent at any time
Object to processing or request restriction
Request data portability
Under CCPA (California residents), you have the right to:
Know what personal data we collect and how we use it
Request deletion of your data
Opt out of the sale of personal data (we do not sell any data)
Non-discrimination for exercising your rights
You can exercise these rights by emailing us at ammier.clarke@threadlinelabs.io.
5. Data Sharing and Third-Party Services
We use Firebase services provided by Google LLC, including:
Firebase Authentication
Firebase Realtime Database / Firestore
Firebase Analytics
Firebase Cloud Messaging (for notifications)
Firebase Crashlytics
Your data is stored securely and processed under Firebase’s policies. You can view their privacy policies here:
We do not share your data with other third parties, except:
As required by law
To detect, prevent, or address fraud/security issues
6. Data Retention
We retain your data only as long as necessary to provide the service, comply with legal obligations, resolve disputes, and enforce our agreements.
You may request account deletion at any time by contacting us.
7. Security
We implement reasonable security measures to protect your data, including encrypted connections and secure storage via Firebase. However, no method is 100% secure, and we cannot guarantee absolute security.
8. Children’s Privacy
Our app is not intended for users under 13. We do not knowingly collect data from children. If we discover that a child under 13 has provided us with personal information, we will delete it immediately.
9. Changes to This Policy
We may update this Privacy Policy to reflect changes in our practices. We will notify users of significant changes via in-app notice or email (if available).
10. Contact Us
If you have any questions, concerns, or want to exercise your privacy rights, please contact:
📧 Email: ammier.clarke@threadlinelabs.com